The Biggest 2025 Hair Trends

Turn heads all year round with these 2025 hair trends. The styles set to dominate the year are all about tousled texture, soft layers and rich dimension. In this blog, Laura Elliott, head of education here at Neäl & Wølf reveals five of the biggest hair trends that you need to know about.

1. Wavy hair

Wavy hair will be everywhere in 2025, with the two stand out styles being Hollywood waves and beach waves. Hollywood waves are a classic style, ideal for adding a touch of glam to everyday looks or big occasions. In contrast, beach waves are much more effortless and casual in appearance, giving you a sun-kissed appearance all year round. Whichever wavy hair style you choose, you’ll be prepped for every moment.
Create heatless waves by applying a solution like our VELVET Nourishing Hair Oil to damp hair, then section the hair, twist at the front and leave overnight. The next day, unravel and use a round brush. For more wavy hair care solutions, visit our page: Wavy Hair Products

2. Textured fringe

Fringes are making a huge comeback this year! The soft, textured fringe is predicted to be much more popular than blunt, heavy bangs to bring a relaxed edge to your style. Opt for a wispy, messy fringe to easily elevate any look, framing your face to bring out your favourite features. If you’re looking to make a change to your look in 2025, the textured fringe is the way to go.
Maintain a textured fringe at home by using a styling spray like our UPLIFT Voluming Hair Mist ahead of blow drying with a round brush. Blow drying your hair in different directions with technology like our HERØ Ionic Hair Dryer can create a look that appears natural and voluminous. For more inspiration on fringe-based styles, read our blog: 5 Reasons to Choose Layered Hairstyles with Curtain Bangs.

3. Layered bob

Bobs have been a popular style for over a century, so it’s no surprise that they’re a top 2025 hair trend. This year will be all about the chin-length layered bob, a style that elevates the classic bob with volume and dimension. The length of the bob perfectly frames around the face to create a soft, sleek finish. Need more information? Read our dedicated blog: Considering a Layered Bob? Here’s Everything You Should Know
We’d recommend taking care of your layered bob with regular touch ups at your local salon. Between appointments use the right shampoo and conditioner combination to keep hair looking fresh and healthy! Our sulphate-free solution can help your hair retain water, leaving them feeling thicker and stronger. Find out more: AMPLIFY Shampoo and Conditioner

4. Butterfly haircut

The butterfly haircut is one of the most exciting hair trends of 2025! This style features wing-like wispy layers that cascade in a soft, fluttering motion. The layers tend to be shorter at the front and longer at the back, and the look is often completed with a wispy fringe. Learn more about this style: What is the Butterfly Haircut?
Once you’ve visited your local hair salon for your new look, it’s time to nail your hair care routine at home. We’d recommend giving your hair an extra boost with the right finishing spray. Our TEXTURE solution creates shape and movement within the hair and brings long-lasting shape and volume. It also doubles up as a dry shampoo, making it ideal for use between washes. Learn more: TEXTURE Dry Texture & Finishing Spray

5. Red brown hair

When it comes to colour, 2025 is the year of red-brown hair. This includes rich warm shades like chestnut, auburn, copper and mahogany. Each of these tones has a different blend of red and brown, creating a variety of bases, undertones and overall intensities. Each shade is versatile and flattering, complementing a selection of skin tones.
To achieve red-brown hair, we would suggest taking a visual example to your stylist, using our Colour Shade Chart for reference. Once your transformation is complete, keep your hair looking glossy and bright by spraying a shine spray like our GLOW Super Shine Spray evenly across dry hair. This draws out the selection of dimensional colour within your tresses.

Which of these 2025 hair trends will you be embracing? Stay on top of the latest news and trends with our blog: Hair Care Blog